I'm a human-centered design leader getting to the bottom of things in New York City

Vlada Mashkvoich

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Product Designer & UX Researcher

Ceramicist

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uxvlada@gmail.com

About

Through 13 years of product experience, I've honed a treasure trove of critical skills in research, design, strategy, collaboration, & management to craft the best fitting products for both users & businesses.


I have a wealth of experience across industries, products, team sizes, B2B, B2C, and working styles. I balance business needs and user risk, finding the "right-fit" solution for every problem without sacrificing quality.

01

Adaptive UX Research

Tailored methods for any problem, business need, timeline, & budget.

02

Agile Product Design

Quick yet thorough design, focused on key product goals.

03

Specialized Management

Hire the best talent & grow individuals into leaders.

04

Committed Collaboration

Eliminate mistakes, reduce timelines, & ensure transparency by working together.

05

Strategic Department Growth

Monitor growth opportunities across the field & invest in advancing the product design practice (e.g., Design Systems and AI)

06

Engaging Public Speaking

Spread knowledge & inspire a love of good UX across organizations.

Design

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Research

Web CMS
Document Settings

Web CMS
Document Settings

Web CMS Document Settings

Redesigned the CMS's right-panel (its complex & feature-filled document settings system) to be well-organized and easy to use / parse / expand upon as document settings continue to grow in complexity.

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Design

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Research

Enterprise User Management

Enterprise User Management

Enterprise User Management

Modernized DDM's Tools User Management system for 4,000 employees and contractors. Optimized the user management experience from 1-by-1 user management to a pre-set, group-based permissions settings system. Reduced new user set-up from several minutes per user to a one-click solution.

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Design

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Research

Mobile Content Management

Mobile Content Management

Mobile Content Management

Singlehandedly designed the company's first mobile app CMS from the ground up. Tailored for entertainment content, the tool is the company's first visual-centered (image & video) CMS, paving the way for more visually-engaging, high quality, & fast-to-publish content.

To learn more, please reach out to uxvlada@gmail.com.

Design

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Product Management

Publishing Tools Design System

Publishing Tools Design System

Publishing Tools Design System

Created & product managed DDM’s very first Internal Tools Design System. Incorporated new additions & component updates into team workflows to ensure the system’s growth & success over time. It grew to support 3 ecosystems, 10 tools, & 12 teams with more to come.

To learn more, please reach out to uxvlada@gmail.com.

Reach out

Interested in my work or design philosophy? Please feel free reach out with any questions, employment opportunities, or just to chat.

Get in touch

Acknowledgments

Thank you to Ludovic Losco for the template. To Popsy.co for the illustrations. And to Vlada Karpovich, Vinicius Wiesehofer, Roberto Nickson, and Canva Studio for the photographs.

Portrait picture
Portrait picture

I'm a human-centered design leader getting to the bottom of things in New York City

Vlada Mashkvoich

·

uxvlada@gmail.com

Ceramicist

Product Designer & UX Researcher

© Framer Inc. 2023